Learn about Levi Strauss & Co

It forged a new territory called the American West, fought in wars for peace, instigated counter culture revolutions and tore down the Berlin Wall: ...

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Learn about Neuw Denim

When it comes to interesting backgrounds, Par Lundqvist is a prime example of how your past can shape your future. Before he became the founder and ...

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In Conversation With Par Lundqvist | Neuw Denim

From selling denim to four years as the product developer at Lee; everything in Par Lundqvist's life has been building up to the start of his brand ...

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22/07/2015 | DENIM |

Kings Of Indigo launches cropped capsule collection

Summer's sensation has arrived and we are ready to unpack our cropped collection to reveal some skin and show a decent summer statement. For Queens ...

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31/05/2015 | HOTSPOTS |

3×1 Opens Store In Southampton

Denim expert and founder of 3x1 Scott Morrison, unveiled its new store in Southampton. The new shop will house a curated selection of 3x1's ...

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29/05/2015 | LIFESTYLE, Music |


Not only the founder of Bianca Chandôn, but also a pro skater, artist and DJ, Alex Olson has become increasingly active in the NYC music scene in ...

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14/05/2015 | Men, STYLE |

Realm & Empire Spring/Summer 2015

Realm & Empire has a unique access to the garment and print archives at IWM for design inspiration. The SS15 collection draws on the theme of ...

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08/05/2015 | Accessories, STYLE |

Ray-Ban Denim Wayfarer

Ray-Ban‘s decorated Wayfarer sunglasses have been reimagined with a denim construction. Handmade in Italy, each ”Denim Wayfarer” eyepiece ...

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03/05/2015 | HOME |

Must Read | A Denim Story

Soms dragen we onze denims, onbewust van de rijke geschiedenis die er achter onze kledingstukken zit. We vergeten dat boyfriendjeans ooit echt van de ...

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30/04/2015 | DENIM |

Levi’s® Commuter™ collectie

De Levi’s® Commuter™ collectie is speciaal ontwikkeld door en voor fietsers. Door gebruik van innovatieve stoffen en toegevoegde details, is de ...

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