G-STAR X BOILER ROOM

by Lars Tibben / posted on 18/10/2015

What happens when you take an underground artist (on the cusp of breaking out to all your friends new favourite), have a rapidly-rising young director capture them on film, then have them perform and broadcast it across the world?

Denim brand G-Star RAW and Boiler Room are creating just this, in the collaborative RAW Sessions. Both a series of global events and short films, RAW Sessions will pinpoint and unite the frontier of musical and directorial talents in a journey from London to Barcelona, Paris, and Johannesburg.

Each city will host a live music broadcast curated by Boiler Room, while the films capture an on-the-ground insight of each artist’s life in the metropolis they call home. Responding to the question asked by G-Star’s Autumn/Winter ’15 campaign ‘How do you wear yours?’ (in reference to jeans), the series will champion each artist’s style – their music, what they wear, their attitude…

First up is London on 7 October. Then Paris (20.10), Jo’Burg (29.10) and Barcelona (12.11). Set to play at these events are: Neverland Clan, Skinny Girls Diet, Manaré, NSDos, Piu Piu, Azamat, Boyzn Bucks, DJ Lag and many more.

Follow www.boilerroom.tv/rawsessions to stay up to date with the RAW Sessions series.


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Lars Tibben

Oprichter van The Urbanites en The Denim Daily. Naast deze twee online magazines runt Lars ook een content bureau, SEC Agency. Gespecialiseerd in het creëren van video content voor bedrijven.

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